Most Popular Papers *
Social Influence, Xenocentrism and Status Consumption on Purchase Intention: In the Case of Women’s Imported Handbags
Munkhbayasgalan Ganbold and Urandelger Gantulga
Authentic Information on the Back Label of Wine Bottle
Beomjoon Choi and Jaewoo Joo
Who Makes You More Disappointed? The Effect of Avatar Presentation, Company Market Status, and Agent Identity on Customers’ Perceived Service Quality and Satisfaction of Online Chatting Services
Sangwoo Park, Woo Jin Choi, and Dongwoo Shin
Does Political Orientation Affect the Evaluation of Artificial Intelligence?
Haejoo Han, Sujin Park, and Kyoungmi Lee
Retail Employees’ Ethical Value and Climate on Multidimensional Job Satisfaction: A Comparative Study with B2B Employees
Hyowon Hyun, Jungkun Park, Jihwan Yum, and Sangwoo Lee
Labour of Love: Fan Labour, BTS, and South Korean Soft Power
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» Updated as of 11/16/21.